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Back-To-School White Paper

Best Practices in Retail Back-To-School Marketing

Retailers use targeted marketing techniques to capture customers’ attention and drive them into stores

In this break through report discover how a multi million dollar retailer generated an 834% lift in a single weekend. You will also see other specific examples of how you can immediately put these strategies to work for Back-to-School. Drive customers in and profits up...

Best Practices in Retail Back-To-School Marketing White Paper The top three things you’ll learn from this white paper are:

• How consumers' back-to-school shopping and
  media-usage patterns are changing;
• How to reach customers any time, anywhere,
  through the channel of their choice; and
• The importance of a fully integrated, well targeted
  media plan.

By better understanding how your customers’ behavior and needs have changed, you’ll be able to respond to them with more appropriate targeted, integrated and personal media. Here, we show you how.


To download the White Paper in its entirety, fill in the following information and click Submit.
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Thank you for your interest in SmartReply and the "Back-To-School" White Paper. If you would like more information, please contact Mike Romano, Executive Vice President, at 949-340-0708 or email mromano@smartreply.com.
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"Green, Loyal...and
Profitable" Webinar


Green, Loyal...and Profitable Webinar 2007
Today more and more customers are shifting their purchases and loyalty to retailers that are moving to green.

In this webinar you can listen to industry leaders talk about the effects of traditional marketing on the environment, making the business case for green, six things you can do to jumpstart your sustainability strategy and when to start before you risk losing your competitive edge.

That’s why we’ve prepared the "Green, Loyal...and Profitable" webinar: to answer the many questions that retail executives are asking about the growing green trend...

learn more >

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