Recorded 4/27/2006
This and other thought provoking questions are answered in this informative webinar presentation on Mobile Marketing.
As of December 2005 there are already 207 million active mobile subscribers in the U.S. with 9.8 billion text messages being sent each month. Early adopters will gain a significant advantage in this medium while forming a direct link to their most important customers.
This webinar is designed to help retailers and manufacturers understand how to gain access to specific points of contact on a personal and targeted basis. Engaging the customer, Building loyalty, Growing sales AND Building a relationship that lasts for the long term.

View this webinar to help create an ongoing, involved dialogue with your key category customers while differentiating yourself from the competition in a stealth and targeted manner.

Hosted by David Diamond, President of David Diamond Associates, a strategy and marketing consulting firm. David's background includes 10 years with Procter and Gamble and most recently as President of Emerging Businesses and Chief Vision Officer for Catalina Marketing Corporation.

Dan Jones, VP, Channel Development/Consumer Packaged Goods for SmartReply, Inc., will be the main presenter for this webinar.


Please fill out the form below to download the Strategic Guide to Mobile Marketing.

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The most successful and innovative retailers and grocers in North America partner with SmartReply for retail-focused voice and mobile marketing solutions. We look at our client's business through the eyes of the consumer and the marketer - thoughtful about the brand, and careful about the customer relationship. Our culture is uniquely centered on execution excellence, customer engagement and proprietary knowledge development.
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Delivering and measuring successful marketing efforts is more challenging today than ever before. Consumers are interacting with dozens of media formats, hundreds of television channels and thousands of marketing impressions per day, many at the same time. With so much media interaction, they’re on advertising overload and are not paying as much attention to marketing efforts as they used to. In some cases, they’re even using technology to skip over ads.

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To read more information about Media Fragmentation.